Press Release
I have the latest press release from OPI to share with you today. Below is all of the info!
Good Evening, Starshine
OPI LAUNCHES STARLIGHT COLLECTION FEATURING EIGHTEEN NEW SHADES FOR HOLIDAY 2015
Starlight Collection by OPI brings a constellation of color to nails and toes for Holiday 2015. This new collection of 18 limited-edition nail lacquers and GelColors sends style into the stratosphere with hues as glittery as the night sky, as deep as space itself, and as riveting as a romance written in the stars.
Beauty and technology collide to stellar effect in Starlight Collection by OPI. New shades, finishes and textures fire the imagination and transport the wearer to unexplored worlds.
“Our seasonal collections have often drawn their inspiration from dream destinations, and now, the sky really is the limit,” says Suzi Weiss-Fischmann, OPI Co-Founder & Brand Ambassador. “For Holiday 2015, the sparkle and glow of distant stars and galaxies is right at our fingertips, no telescope required. Starlight Collection by OPI is on a mission to make you shine, and prove that beauty is indeed universal.”
“From rich jewel tones and unearthly metallics to spectacular glitters and celebratory confettis, we love these shades and textures to the moon and back,” adds Weiss-Fischmann, who notes that the collection also includes Swarovski crystal and metallic embellishments to inspire nail art worthy of any holiday soiree.
Starlight Collection by OPI includes the following shades in both nail lacquer and GelColor formulas:
By the Light of the Moon
Silvery and sparkly…prepare to swoon.
Comet Closer
May I take this warm, textured gold?
Is this Star Taken?
Iridescent icicles fly in this smooth gold.
Press * for Silver
This warm, rosy silver really calls to me.
Galactic Glitters:
Infrared-y to Glow
Strike up the glam with red confetti and glitter.
Ce-less-tial is More
This pink super-glitter shines with heavenly light.
Starlight nail lacquer shades each feature OPI’s exclusive ProWideTM Brush for the ultimate application. Starlight Collection by OPI will be available in both nail lacquer and GelColor formulas beginning October 2015. Nail lacquers will retail for $9.50 ($11.50 CAN) each at select Professional Salons and retailers including Beauty Brands, beautybrands.com, Chatters, Dillard’s, Regis, ULTA and ulta.com. GelColor is an in-salon, professional service only.
OPI is guaranteed only when purchased through authorized professional beauty outlets and prestige stores, not from a drugstore, supermarket, mass outlet or other unauthorized source. For more information, please call 818.759.2400 or visit OPI.com. Follow OPI on Twitter and Instagram @OPI_PRODUCTS and go to Facebook to become a fan!
ABOUT OPI
As the number one salon brand worldwide, OPI is committed to providing high-quality products and services to both salons and their customers, along with a focus on industry safety and innovation. Known for its exceptional formulas, fashionable colors, and iconic names, OPI’s heavily-pigmented lacquers are super rich, long-lasting and chip-resistant – offering an affordable luxury to consumers. OPI Nail Lacquer is available in more than 200 shades. Each lacquer features OPI’s exclusive ProWideTM Brush for the ultimate application. Currently, OPI is available in over 100 countries and retails a full line of professional items including OPI GelColor, which is available in more than 150 shades that match the iconic OPI colors that are known and loved, nail treatments, finishing products, lotions, manicure/pedicure products, files, tools, gels and acrylics. OPI is guaranteed only when purchased through authorized professional beauty outlets and prestige stores, not from a drugstore, supermarket, or mass outlet, or other unauthorized source. To learn more about OPI visit OPI.com.
ABOUT COTY INC.
Coty is a leading global beauty company with net revenues of $4.4 billion for the fiscal year ended June 30, 2015. Founded in Paris in 1904, Coty is a pure play beauty company with a portfolio of well-known fragrances, color cosmetics and skin & body care products sold in over 130 countries and territories. Coty’s product offerings include such power brands as adidas, Calvin Klein, Chloé, DAVIDOFF, Marc Jacobs, OPI, philosophy, Playboy, Rimmel and Sally Hansen. For additional information about Coty Inc., please visit www.coty.com.
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– Let’s paint something amazing! –